Two years past the launch, here at PubGalaxy, we celebrate the highlights of our journey.
In just a couple of years, we attracted over 250 premium publishers, and we’re now managing programmatic sales for 1000+ web properties!
2015 has been hugely successful for us in terms of growth and new business. PubGalaxy registered over 800% increase in managed impressions from new and existing publishing partners across all geos and verticals.
Furthermore, a recent study conducted among our publishers indicates an overall satisfaction level of 88% with the services we offer. We have achieved great results in key metrics, such as 85% of our partners being satisfied with ad quality, 90% finding our overall performance top-notch, and 100% being happy with their dedicated account manager.
Our growing portfolio of publishers is quite diverse – from niche sites and bloggers like OneGreenPlanet.org, HomeTalk.com and IheartDogs.com, to world-renowned properties such as VentureBeat.com, AndroidHeadlines.com and WhatIsMyIP.com, to name a few.
Our business is growing, but our concept remains the same – to create a custom solution for each one of our partners by utilizing our substantial demand pool, in combination with constant, data-driven human optimization. We believe that close cooperation with our publishers is key to our success because we are not only helping them increase their profits in the short run. Our goal is to become a valued partner in a sustained monetization strategy, that is fully in line with our publishers’ needs, and the challenges of an ever-shifting online advertising landscape.
While our business is growing organically, we remain focused on building better monetization strategies for each individual publisher. The present team of 50+ includes, among others, Account Managers, Ad Operations, Data Analysts and Business Development specialists, all dedicated to meeting our publishers’ high expectations.
What’s next? Expanding PubGalaxy’s services portfolio is in the plans. Watch that space in 2016.